How to write an effective InMail



  • Subject Line: 1-2 words= 13% above average acceptance rates
  • Personalize the message

Consider some of the following: 

Demonstrate that you’ve done your homework on the recipient’s company

Mention a common contact 

• Refer to a common LinkedIn group

• Comment on a LinkedIn group posting (theirs or someone else’s) 

Discuss a common company, experience, or personal interest based on  reading their profile 

• Ask for an opinion
  • Length: <99 words = 13% above average response rate
  • Call to Action: Be Clear on next steps (Even if they decline, you will keep the credit)
  • Add Calendly link 


Timeline

  1. Initial Message Sent
  2. If NO response from candidate, Recruiter should send 2nd follow up 3 days after the initial reach out
  3. If NO response after 2nd follow up, Recruiter should send 3rd follow up 7-10 days after initial reach out
* Don't re-send the same message